Does Your School Website Need a Redesign? Here’s How to Know



In today’s digital age, a school website is often the first point of contact for parents, students, and teachers. It’s crucial to have a website that is not only visually appealing but also user-friendly and informative. In this guide, we will discuss how to know if your school website needs a redesign and provide you with practical tips to ensure a successful redesign.

Section 1: Signs Your School Website Needs a Redesign

  1. Outdated design: If your website design looks old-fashioned and outdated, it’s time for a redesign.
  2. Poor user experience: If your website is difficult to navigate and doesn’t provide a good user experience, it’s time for a redesign.
  3. Not mobile-friendly: If your website is not optimized for mobile devices, it’s time for a redesign.
  4. Slow loading speed: If your website takes a long time to load, it’s time for a redesign.

Section 2: Benefits of Redesigning Your School Website

  1. Improved User Experience: A well-designed website with easy navigation and quick loading speed can improve the user experience and encourage visitors to spend more time on your website.
  2. Increased Engagement: A visually appealing website with high-quality content can increase engagement and attract more visitors to your website.
  3. Better Brand Image: A modern and professional-looking website can help establish a positive brand image for your school.

Section 3: Practical Tips for a Successful Website Redesign

  1. Set clear goals: Before redesigning your website, set clear goals and objectives to help you measure your website’s success.
  2. Analyze Your Current Website: Analyze your current website to identify its strengths and weaknesses, and use this information to guide your redesign process.
  3. Optimize for Search Engines: Ensure that your website is optimized for search engines by including relevant keywords, meta descriptions, and title tags.
  4. Use High-Quality Images and Videos: Use high-quality images and videos to make your website visually appealing and engaging.
  5. Responsive Design: Ensure that your website is optimized for mobile devices with a responsive design.


A well-designed school website is crucial for attracting visitors and establishing a positive brand image. If your school website shows signs of being outdated, providing a poor user experience, not being mobile-friendly, or having slow loading speeds, it’s time for a redesign. By following our practical tips for a successful website redesign, you can create a website that is optimized for search engines, visually appealing, and provides a great user experience. With these strategies in place, you can successfully outrank your competitors in Google search rankings and attract more visitors to your website.

Jason Brothers

Jason Brothers is the owner of Brothers Creative and his mission is to help schools succeed through unforgettable marketing both online and in print. He has been in the design and marketing industry since 1996, working with big brands such as Sotheby's, Royal Mail, American Express, and BP. Jason is from Northampton and lives there with his wife and three children.